Your website is up and running, and it looks great. Now what? Help prospective customers find your site and make the most of your technology investment. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) will help lead visitors to your site through targeted, customized campaigns.
Remember…a new website doesn’t guarantee customers. Chad Allan’s SEO program enables potential customers to find your site first, maximizing your web investment and outranking your competition.
Chad Allan Consulting’s search engine marketing campaigns include varying levels and combinations of the following elements on a monthly basis:
- Initial benchmarking and monthly trend reporting
- Existing site analysis
- Competitive analysis
- Keyword and key phrase research and development
- Incoming link analysis and strategy
- Top key phrase analysis
- Overall analysis and recommendations
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Chad Allan’s content management system provides a search engine-friendly architecture that serves as an outstanding foundation for SEO/SEM campaigns. The technical nature of the architecture compliments the included SEO/SEM tools, including URL re-writers for both articles and product.
Our ecommerce suite of tools easily integrates into our content management system and search engine campaigns. The product catalog uses the same URL rewriters for each product, ensuring a search engine-friendly and user-friendly URL in your address bar. Meta data can also be easily added by product to provide additional iterations of your key phrases.
Our effective solutions will drive traffic to your web site. Our search engine optimization offering combines technical strategy and extensive reporting to help your message reach the widest audience possible. After examining your site content, we'll work with you to establish focused keywords, descriptions, and overall page structures to make your site search engine friendly and accessible. Each month you will receive detailed reports to show how your website is doing in the rankings. Over time, we will refine the keywords and content, as necessary, to help you reach your ideal target market.