Overview: America on Wheels (AOW) is a resource for campgrounds and RV parks. Each RV park and camp ground listing includes phone and address information, the park’s website where available, and information on points of interest. Users can review the campground and post pictures. AOW also includes a trip planner and travel articles.
Goal: To enable easy trip planning utilizing the latest Google mapping technologies, and to be easily found in all search engines via high rankings.
Solution: Chad Allan Consulting employed the following elements to accomplish America On Wheel’s Goal:
Google mapping technologies: AOW is integrated with Google maps to provide accuracy and familiar mapping technology. The integration with this application is housed completely within the architecture of AOW, providing seamless integration and functionality.
Extensive URL rewriting technologies: Each listing in the America on Wheels directory has a URL that utilizes the state and campground name, facilitated by URL rewriting technology. This search engine friendly application ensures that the all pages of the site contribute to the site optimization, as well as provide an informative crumb trail.
Advanced search engine optimization: AOW employs an extensive monthly search engine optimization campaign. Each page is optimized through many points. It has seen tremendous growth in its year long existence.
Results: America on Wheels currently averages 1000 unique visitors per day and continues to grow. It ranks in the top 10 of numerous search key words on Google, MSN and Yahoo. Chad Allan Consulting has helped AOW to become the most comprehensive database of travel points of interest online, with new user reviews and photo uploads from campers and RV travelers throughout the country.